Google rolls out privacy-first ‘My Ad Center’ to all users

Google has today announced the global roll-out of My Ad Center on Search, YouTube and Discover. 

My Ad Center is a unified location where all  users see and control their ad preferences in Google services. 

users will be able to choose the topics and brands they would like to see more ads

users will be able to Omit the topics and brands they would not like to ads

Users will also have the ability to turn off personalised ads completely 

My Ad Center - key feature

Expanded control over sensitive categories will allow users to see fewer ads in five categories – alcohol, drugs, gambling, pregnancy & parenting, and weight loss. 

Lastly, dedicated advertiser pages will help users have more information on advertisers and also see ads posted in the last 30 days all in one place.

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